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| 2008年7月主要报纸媒体广告占版率 |
|
| 日期 |
大河报 |
郑州晚报 |
河南商报 |
东方今报 |
| 总版面 |
彩色 |
黑白 |
软广告 |
c家居 |
占比 |
总版面 |
彩色 |
黑白 |
软广告 |
占比 |
总版面 |
彩色 |
黑白 |
软广告 |
占比 |
总版面 |
彩色 |
黑白 |
软广告 |
占比 |
| 1 |
80.00 |
4.85 |
5.41 |
18.24 |
|
35.6% |
56.00 |
4.16 |
3.17 |
10.38 |
31.6% |
48.00 |
6.84 |
3.11 |
8.49 |
38.4% |
40.00 |
1.40 |
1.88 |
7.81 |
27.7% |
| 2 |
72.00 |
12.10 |
3.98 |
17.32 |
|
46.4% |
64.00 |
9.15 |
4.06 |
8.40 |
33.8% |
48.00 |
3.93 |
5.53 |
5.71 |
31.6% |
40.00 |
5.73 |
3.11 |
5.73 |
36.4% |
| 3 |
88.00 |
18.06 |
8.00 |
5.33 |
7.15 |
43.8% |
52.00 |
10.50 |
6.96 |
5.64 |
44.4% |
56.00 |
7.65 |
4.61 |
3.23 |
27.7% |
48.00 |
5.15 |
3.33 |
7.52 |
33.3% |
| 4 |
72.00 |
20.68 |
6.63 |
11.67 |
|
54.1% |
68.00 |
12.10 |
5.64 |
5.96 |
34.8% |
48.00 |
4.35 |
3.54 |
4.15 |
25.1% |
40.00 |
6.88 |
5.54 |
5.66 |
45.2% |
| 5 |
32.00 |
1.00 |
2.50 |
2.99 |
|
20.3% |
24.00 |
0.75 |
0.45 |
3.59 |
20.0% |
24.00 |
1.30 |
5.23 |
1.95 |
35.3% |
24.00 |
0.25 |
6.65 |
4.23 |
46.4% |
| 6 |
|
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##### |
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##### |
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##### |
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##### |
| 7 |
48.00 |
2.80 |
3.03 |
12.23 |
|
37.6% |
28.00 |
1.45 |
2.63 |
4.38 |
30.2% |
24.00 |
1.00 |
1.80 |
3.68 |
27.0% |
24.00 |
1.41 |
0.90 |
3.80 |
25.5% |
| 8 |
80.00 |
6.25 |
7.10 |
19.09 |
|
40.5% |
56.00 |
4.98 |
3.23 |
11.93 |
36.0% |
48.00 |
3.28 |
3.34 |
7.27 |
28.9% |
40.00 |
1.00 |
2.88 |
7.09 |
27.4% |
| 9 |
72.00 |
16.40 |
3.69 |
9.66 |
5.80 |
49.4% |
64.00 |
10.35 |
4.63 |
7.56 |
35.2% |
48.00 |
3.35 |
5.48 |
4.68 |
28.1% |
48.00 |
5.70 |
3.33 |
6.12 |
31.6% |
| 10 |
96.00 |
24.30 |
12.26 |
6.10 |
|
44.4% |
64.00 |
29.95 |
6.30 |
12.18 |
75.7% |
56.00 |
8.70 |
6.18 |
2.60 |
31.2% |
48.00 |
4.65 |
4.48 |
5.34 |
30.1% |
| 11 |
96.00 |
34.18 |
7.35 |
12.52 |
|
56.3% |
64.00 |
12.70 |
5.21 |
6.73 |
38.5% |
56.00 |
6.75 |
2.76 |
4.23 |
24.5% |
40.00 |
5.01 |
1.98 |
4.83 |
29.6% |
| 12 |
32.00 |
0.50 |
3.45 |
2.99 |
|
21.7% |
24.00 |
0.75 |
1.23 |
3.38 |
22.3% |
24.00 |
1.33 |
6.35 |
1.70 |
39.1% |
24.00 |
0.00 |
7.10 |
4.55 |
48.5% |
| 13 |
8.00 |
0.70 |
1.58 |
|
|
28.5% |
|
|
|
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##### |
|
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##### |
|
|
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##### |
| 14 |
48.00 |
3.40 |
3.86 |
11.38 |
|
38.8% |
28.00 |
1.50 |
1.38 |
4.53 |
26.4% |
16.00 |
1.50 |
0.70 |
4.08 |
39.3% |
24.00 |
1.33 |
1.43 |
3.78 |
27.2% |
| 15 |
80.00 |
8.18 |
7.03 |
18.43 |
|
42.0% |
56.00 |
4.63 |
3.66 |
10.05 |
32.7% |
45.00 |
3.16 |
6.18 |
7.06 |
36.4% |
40.00 |
3.00 |
3.08 |
7.99 |
35.2% |
| 16 |
80.00 |
15.68 |
4.11 |
8.76 |
9.45 |
47.5% |
60.00 |
9.88 |
7.48 |
6.91 |
40.5% |
48.00 |
3.25 |
4.38 |
4.64 |
25.6% |
56.00 |
11.83 |
5.03 |
5.77 |
40.4% |
| 17 |
88.00 |
23.28 |
7.62 |
5.86 |
|
41.8% |
88.00 |
25.05 |
7.13 |
7.18 |
44.7% |
56.00 |
10.00 |
5.89 |
2.43 |
32.7% |
48.00 |
6.25 |
6.01 |
7.77 |
41.7% |
| 18 |
96.00 |
30.39 |
5.74 |
12.10 |
|
50.2% |
64.00 |
14.50 |
5.33 |
6.75 |
41.5% |
56.00 |
7.33 |
3.06 |
5.15 |
27.7% |
40.00 |
6.05 |
2.83 |
5.78 |
36.6% |
| 19 |
32.00 |
1.03 |
3.73 |
3.02 |
|
24.3% |
24.00 |
0.95 |
1.48 |
3.88 |
26.3% |
24.00 |
2.53 |
7.05 |
1.28 |
45.2% |
24.00 |
0.70 |
6.80 |
4.25 |
0.0% |
| 20 |
|
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##### |
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##### |
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##### |
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##### |
| 21 |
56.00 |
2.75 |
6.58 |
11.82 |
|
37.8% |
32.00 |
2.00 |
4.66 |
4.36 |
34.4% |
16.00 |
1.25 |
2.40 |
4.30 |
49.7% |
24.00 |
0.83 |
1.33 |
4.07 |
25.9% |
| 22 |
80.00 |
12.45 |
6.11 |
17.35 |
|
44.9% |
56.00 |
3.15 |
2.48 |
10.76 |
29.3% |
48.00 |
1.94 |
4.79 |
6.65 |
27.9% |
40.00 |
1.56 |
2.59 |
8.21 |
30.9% |
| 23 |
72.00 |
13.13 |
2.16 |
12.36 |
6.25 |
47.1% |
64.00 |
8.98 |
10.20 |
6.98 |
40.9% |
48.00 |
4.87 |
3.55 |
4.15 |
26.2% |
40.00 |
4.98 |
3.18 |
5.10 |
33.2% |
| 24 |
88.00 |
24.52 |
8.67 |
6.33 |
|
44.9% |
60.00 |
11.15 |
6.18 |
8.76 |
43.5% |
56.00 |
11.10 |
5.49 |
2.50 |
34.1% |
48.00 |
6.86 |
3.28 |
7.45 |
36.6% |
| 25 |
96.00 |
29.08 |
6.92 |
12.28 |
|
50.3% |
64.00 |
10.61 |
6.35 |
7.64 |
38.4% |
48.00 |
8.37 |
4.43 |
4.33 |
35.7% |
40.00 |
7.76 |
3.54 |
5.66 |
42.4% |
| 26 |
32.00 |
1.20 |
3.90 |
3.63 |
|
27.3% |
32.00 |
1.75 |
0.35 |
3.73 |
18.2% |
24.00 |
2.20 |
7.75 |
1.55 |
47.9% |
24.00 |
0.20 |
7.00 |
4.13 |
47.2% |
| 27 |
8.00 |
1.20 |
2.50 |
|
|
46.3% |
|
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##### |
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##### |
|
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##### |
| 28 |
48.00 |
2.45 |
2.25 |
11.28 |
|
33.3% |
32.00 |
2.93 |
2.41 |
5.56 |
34.0% |
24.00 |
3.30 |
1.98 |
3.98 |
38.5% |
24.00 |
1.23 |
1.70 |
3.83 |
28.1% |
| 29 |
80.00 |
5.20 |
4.66 |
17.25 |
|
33.9% |
56.00 |
1.35 |
3.36 |
10.93 |
27.9% |
48.00 |
2.63 |
5.87 |
6.41 |
31.0% |
48.00 |
2.99 |
2.73 |
7.44 |
27.4% |
| 30 |
80.00 |
14.90 |
2.46 |
8.94 |
8.95 |
44.1% |
64.00 |
8.15 |
8.31 |
7.68 |
37.7% |
40.00 |
5.20 |
1.53 |
6.35 |
32.7% |
40.00 |
3.91 |
4.00 |
5.16 |
32.7% |
| 31 |
80.00 |
16.24 |
6.66 |
5.93 |
|
36.0% |
52.00 |
8.88 |
6.11 |
7.10 |
42.5% |
48.00 |
10.55 |
4.55 |
2.99 |
37.7% |
24.00 |
0.20 |
6.55 |
4.20 |
45.6% |
| 合计 |
1920.00 |
346.87 |
149.88 |
284.80 |
37.60 |
42.7% |
1396.00 |
212.30 |
120.34 |
192.85 |
37.6% |
1125.00 |
127.65 |
117.48 |
115.49 |
32.1% |
1000.00 |
96.86 |
102.25 |
153.21 |
35.2% |
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